India loves to travel and buyers will alter their shopping behavior to get a free travel certificate. Why is that? Travel is an attractive offer that we all want, but can't get it many times.
Travel not only has more allure, but it tends to attract the kind of customers you're looking for .
So go ahead and determine the best travel gift vacation for your customers.
| CANON India Ltd. | |
| Client Profile | |
Worlds renowned brand having its independent operations in India is one of the country's largest digital camera and photography related equipment manufacturer, having distributors and retailers in every major town and cities of India. |
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| Situation | |
Having launched a new line of digital cameras Canon was on the lookout for a promotion campaign which most favors their customers. A holiday promotion was suggested and considered best as Digital Camera and video camera are closely associated with holidays. |
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| Solution | |
VACPAC - 2nights / 3 days free holiday to every customer buying a digital camera and a special lucky draw where the winner gets a free trip to Switzerland. |
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| Results | |
Sales during the promotion period jumped 22 % customers planning to buy a film camera were tempted by the offer and upgraded their choices to digital cameras and video cameras. |
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| TravelPort Gift Certificates
and Cards The gift of choice, travel anywhere, everywhere. Find out more about this exciting reward and recognition program. read more |
Travelport focuses on the
unique needs of corporations that rely on travel to succeed. By providing
quality travel and related services and solutions is how we've grown
to where we are today read more |
| The TravelPort
Experience Little Delights - Our ways of improving your trip - from start to finish. Quality Assurance Program TravelPort Quality Check Hotels. Like it Or Stay Free. |
Send Everyone everywhere with a TravelPort Vacation Gift Card: When You give the gift of Travel, you are giving the world. TravelPort Vacation Gift cards are suitable for anyone who make your company what it is... read more |
Nikon was interested in increasing sales for their cameras and also wanted to incentivize their dealers & distributors. read more
